Marty's read was right — the upper tiers felt flat, and the reason is that
they scaled QUANTITY, not KIND. L1->L2 was a category change (you couldn't
write, now you can). Everything above L4 was a multiplier on a capability
already owned at L2: sound more like you, measure it, more pages, five at
once. Meanwhile the price doubles each rung — Corona costs ~17x Culmen. No
batch button is worth 17x a voice profile.
The fix is a change of axis. Every tool from L1 to L8 was a "me" tool, but
past the first levels this business isn't about you: get two, help your two,
teach them to teach. So the top now operates on the ORGANISATION.
L7 Team Grants — hand Suite capacity down to anyone in your own org.
Deliberately from a separate pool that the level grants, NOT out of the
leader's own allowance: making someone choose between equipping their team
and using their own tools means nobody ever grants anything. Recipients are
verified in-org against the contract. Grants can lift a tool the recipient's
level hasn't unlocked — that's the point, not a loophole. Being helped is
made visible to the recipient, since half the value is knowing an upline
backed you.
L8 Network Intelligence — every team ad pooled and anonymised: which angles,
headlines, creative and formats actually earn their impressions. No member
alone has enough traffic to learn anything from display; together they do.
It can't be bought, and it compounds monthly with no further work. Holds two
lines: nothing identifies anyone, and nothing under 2,000 impressions gets a
reported rate — under-evidenced rows are counted and disclosed rather than
silently dropped. The written readout is hand-authored, not generated:
these are conclusions about money, and a model paraphrasing a table is
exactly where an invented number slips in.
Co-Authored-By: Claude Fable 5 <noreply@anthropic.com>
Completes the ladder — no tier is a placeholder now.
Every tier below builds one thing at a time, which is right for someone
still finding their words. At the top the constraint is different: these are
people running organisations who don't have an afternoon to spend clicking.
So one pass produces five social posts across five different angles, three
outreach messages (first approach, follow-up, pyramid-scheme answer), an
email, and three text ads — all carrying their link, all in the member's own
voice profile if they have one.
Partial failures are reported rather than hidden: if the engine can't finish
a section the pack says which, instead of quietly handing over a short week.
API access is real, not a label: a personal key over
GET /me, GET /team, POST /generate. Keys are stored hashed and shown exactly
once, compared in constant time, and every call goes through the same meters
and compliance rules as the web tools.
Co-Authored-By: Claude Fable 5 <noreply@anthropic.com>
Four new tools, so no tier is a placeholder any more:
L4 Voice Profile (/suite/voice) — five short answers that ride along with
every Copy Engine and Email Engine generation. It sits BEFORE the compliance
block in the prompt on purpose: a personal voice must never be able to talk
the model out of the honesty rules. suite-email builds its own prompt, so the
profile is threaded in there separately or email would keep sounding generic
while the Copy Engine sounded like the member.
L5 Split Tester (/suite/split) — 2-3 variants launched as one test with the
impressions split evenly, then click counters compared. Deliberately
conservative: it will not declare a winner until both arms have real volume
AND the leader is clearly ahead, because a 3-click gap on 400 impressions is
noise. A genuine tie is reported as a tie, which is useful information too.
A failed arm rolls back the whole test rather than leaving half of it running.
Apex is the right home for it — that is where impressions jump to 50,000.
L6 Funnel Factory (/suite/funnel) — extra named pages at /p/<id>/<slug>, so a
leader can run one page per audience and point different ads at each. Missing
slugs fall back to the member's main page, same no-dead-ends rule as /p/<id>.
L7 Leader Ops (/suite/leader) — the coaching radar already existed in chain.js
and only admin could see it, which was backwards: the leaders running those
legs need it more than anyone. Now scoped to the member's own organisation,
with a written plan built on contract-read facts only. Follows the
teach-forward rule — the digest gives the leader words to hand down, not just
numbers to act on.
Tile copy across the wall and the payout alerts now describes what actually
exists rather than what was sketched. suite-tools.js was stale in both
directions (it still had the Traffic Desk at L5 and L3 not live).
Co-Authored-By: Claude Fable 5 <noreply@anthropic.com>
martbost